09 Jun 2025
Top Crypto Assets of 2025, BlockDAG’s Potential NBA Deal Sets It Apart from Cosmos, SUI, & SEI
When it comes to building attention in the wider market, few names have managed PR as deliberately as BlockDAG. While many projects see excitement come and go, BlockDAG is turning publicity into momentum through carefully planned outreach.
A confirmed partnership with Inter Milan and hints about an NBA tie-up show this is more than just branding, it’s a coordinated push into mainstream coverage. So, how does BlockDAG stack up against other top crypto assets? Let’s look at four projects making headlines in 2025, starting with the one bridging sports and crypto attention.
1. BlockDAG’s Sports-Focused Tactics Drive Widespread Recognition
BlockDAG’s entry into the sports and media scene has caught real attention, and the reasoning is clear. The Inter Milan partnership wasn’t just for visibility, it signaled a move to become culturally relevant. That message has grown louder with talk of an NBA partnership. Combining these two global sports brands allows BlockDAG to tap into audiences beyond the reach of typical crypto ads.
This approach fits the market. Crypto and sports followers often share traits, digital familiarity, financial curiosity, and high activity on social platforms. By using major sports partnerships, BlockDAG is doing more than promoting its name, it’s earning legitimacy. These deals act as social proof, telling the market that BDAG is here to stay.
The numbers also make the case. BlockDAG’s presale has brought in over $291 million and distributed more than 22.1 billion coins. It’s now in batch 28, priced at $0.0262. Still, until June 13, early access is open at just $0.0018. With a 2,520% return since batch 1, BlockDAG is not just making noise, it’s delivering results.
2. Cosmos Gains Ground Through Infrastructure & Interoperability
Cosmos has held its spot among the top crypto assets by focusing on technical strength and interoperability. Unlike BlockDAG, Cosmos hasn’t moved into sports marketing, but it’s respected for its Inter-Blockchain Communication (IBC) protocol. This allows blockchains to interact, a valuable function as cross-chain applications grow.
While it doesn’t chase media stunts, Cosmos maintains a steady profile through developer meetups, tech updates, and community-backed initiatives. Its consistent focus on building modular and scalable tools makes it a serious option, especially for teams looking to create projects that span across networks.
3. SUI Builds Trust with Speed, Performance, & Thought Leadership
SUI has made a name for itself by delivering strong performance and smooth user interactions. Built by former Meta engineers under Mysten Labs, the project launched with big expectations and has mostly delivered. Its system for parallel transaction execution allows for faster speeds, perfect for finance and Web3 games.
In terms of promotion, SUI has leaned into thought leadership and announcements from key influencers. Early partnerships with NFT and metaverse players gave it initial momentum. While it doesn’t have the same level of mainstream media reach as BlockDAG, SUI has won over attention by focusing on performance demos and openness. It’s a tech-led pitch that’s landed well with certain users.
4. SEI Network Leans on Performance to Earn Industry Respect
SEI is also gaining ground, focusing on speed and efficiency in trading. Designed as a Layer 1 blockchain tailored for DeFi, it offers low latency and quick transaction handling. Built with order book models in mind, SEI fits perfectly with decentralized exchanges and trading systems.
SEI’s strategy relies on real-world integrations to prove its value. Its coverage has grown through listings, partnerships, and funding updates. Although it hasn’t chased the kind of mass-media stories BlockDAG has, it’s earned solid attention from within crypto circles thanks to its results and developer activity.
In terms of promotion, SEI prefers slow and steady growth based on performance, rather than attention-grabbing. While this approach works in tech-heavy spaces, it doesn’t break into pop culture the way BlockDAG’s sports collaborations have.
Final Thought
This year, crypto projects are not just chasing tech milestones; they are also vying for visibility. While Cosmos, SUI, and SEI build through infrastructure and use cases, BlockDAG shows what’s possible when strong fundamentals meet powerful messaging. The Inter Milan partnership signaled intent. The NBA teaser signals follow-through.
With over $291 million raised and BDAG still available at $0.0018 until June 13, BlockDAG sits at the crossroads of cultural relevance, strong execution, and real growth potential. Among the top crypto assets of 2025, it’s not just participating in the conversation, it’s driving it.
Cosmos SUI token SEI BlockDAG BDAG
